Is the price fair?
What PG's price assumes
Procter & Gamble trades at 22.0× earnings against 21.6× for the median Household & Personal Products name, more expensive than its own group.
22.0
Trailing P/E · Household & Personal Products median 21.6 · 1.02× the median: the market pays up for this one
- Price / sales
- 3.99
Price / sales · as of 2026-Q1
- Free cash flow yield
- 4.3%
Free cash flow yield · Household & Personal Products median 5.1%
- Growth the price implies
- +7.6%
Growth the price implies · The price pays for +7.6% free cash flow growth a year for a decade; the business has delivered +3.2% a year over the last three.
Details›
- EV / EBIT2026-Q1
- 17.8
- EV / sales2026-Q1
- 4.13
- Consumer Defensive median P/E116 names
- 20.0
- Household & Personal Products median P/E14 names
- 21.6
- Free cash flow, trailing twelve months
- $15.1B
- Market capitalisation
- $350.2B
- 3-year revenue growth
- +2.0%
- 3-year free cash flow growth
- +3.2%
| Method | Per share |
|---|---|
| Its own P/E history, lower quartile | $144.00 |
| Its own P/E history, median | $152.66 |
| Its own P/E history, upper quartile | $171.57 |
| 52-week range | $136.04 – $165.95 |
| Today | $145.59 |
Multiples from SEC filings and end-of-day closes; implied growth from a reverse discounted cash flow. Group medians across the names Ryufin tracks.
Household & Personal Products
The closest names by size in the same industry