PRMBPrimo Brands Corporation

$19.68-9.8% 1Y

Is the price fair?

Fair

Neither cheap nor expensive: nothing decisive, though rich vs its sector.

1 to watch, 2 without data
What the price assumes~+5% a year

Priced for ~5% a year FCF growth. Moderate growth expectations are priced in.

Vs sector (EV/EBIT)24.7×

Sector median 17.7× across 76 covered peers. EV/EBIT counts debt as part of the price, so a cash-rich and a borrowed company can be compared on the same footing.

All from derived, as of Jun 30, 2026.

Against the whole market›

Percentile against every name Ryufin tracks. Higher is better; the tick marks the middle of the market. Context, not one of the checks above.

P/E (valuation)bottom 8% of the market
FCF yieldmiddle of the market

Where this answer is blind. The growth-implied estimate assumes a fixed discount rate; capital-heavy sectors look structurally rich on it.

What PRMB's price assumes

Primo Brands Corporation trades at 72.9× earnings against 28.1× for the median Beverages - Non-Alcoholic name, more expensive than its own group.

72.9

Trailing P/E · Beverages - Non-Alcoholic median 28.1 · 2.59× the median: the market pays up for this one

Price / sales
1.06

Price / sales · today's price, trailing year to Jun 30, 2026

Free cash flow yield
5.1%

Free cash flow yield · Beverages - Non-Alcoholic median 4.8%

Growth the price implies
+5.3%

Growth the price implies · What free cash flow would have to do every year for a decade to justify today's price, discounted at 9.0%.

Details›
Price / booktoday's price, trailing year to Jun 30, 2026
2.39
EV / EBITtoday's price, trailing year to Jun 30, 2026
24.7
EV / salestoday's price, trailing year to Jun 30, 2026
1.77
Consumer Defensive median P/E140 names
21.7
Beverages - Non-Alcoholic median P/E11 names
28.1
Free cash flow, trailing twelve months
$367M
Market capitalisation362.4 million shares, counted Aug 3, 2026
$7.13B

Multiples from SEC filings and end-of-day closes; implied growth from a reverse discounted cash flow. Group medians across the names Ryufin tracks.

What is it worth?

Today's price against what its own multiples, its cash flow and your growth assumption say it is worth.