RGRSturm, Ruger & Company, Inc.

$45.51+1.9% 1Y

Is the price fair?

Fair

Neither cheap nor expensive: modest expectations priced in, but at the top of its own P/E range.

1 good, 1 to watch, 1 without data
What the price assumes~+2% a yearderived · Jun 27, 2026

Priced for ~2% a year FCF growth. Little growth is priced in even as revenue fell 0% a year over three years, potential value, or a value trap.

Vs its own P/E rangedearest in 38 quartersderived

Expensive vs its own history: P/E 60.7 vs a 13.5 median over 38 quarters (+350% vs median).

Where this answer is blind. The growth-implied estimate assumes a fixed discount rate; capital-heavy sectors look structurally rich on it.

What RGR's price assumes

Sturm, Ruger & Company, Inc. trades at 60.7× earnings against 33.5× for the median Aerospace & Defense name, more expensive than its own group.

60.7

Trailing P/E · Aerospace & Defense median 33.5 · 1.81× the median: the market pays up for this one

Price / sales
1.08

Price / sales · as of 2026-Q2

Free cash flow yield
6.5%

Free cash flow yield · Aerospace & Defense median 3.1%

Growth the price implies
+2.1%

Growth the price implies · The price pays for +2.1% free cash flow growth a year for a decade; the business has delivered −0.73% a year over the last three.

Details›
Price / bookas of 2026-Q2
2.15
EV / EBIToperating margin 0.97%: the multiple describes the denominator
not meaningful
Industrials median P/E434 names
26.2
Aerospace & Defense median P/E59 names
33.5
Free cash flow, trailing twelve months
$47M
Market capitalisation16.0 million shares, counted Jul 15, 2026
$727M
3-year revenue growth
−0.21%
3-year free cash flow growth
−0.73%
RGR has re-rated away from its own history, so multiplying the old multiple by today's earnings prices a full reversal, not the business
MethodPer share
What its own history would implynot meaningful, 60.7× today against a 13.5× median
52-week range$28.67 – $50.16
Today$45.51

Multiples from SEC filings and end-of-day closes; implied growth from a reverse discounted cash flow. Group medians across the names Ryufin tracks.

What is it worth?

Today's price against what its own multiples, its cash flow and your growth assumption say it is worth.

Against its own past

Its multiples now against their own history, and how much of the price move came from earnings rather than the multiple.