AAPL vs MSFT
Apple Inc. and Microsoft Corporation, both Technology
Apple Inc. is the larger company at $4.3T against $3.1T. On trailing earnings MSFT is the cheaper of the two at a P/E of 27.5 against 36.3, a gap that is only a bargain if the two are growing at similar rates. Over the past year AAPL returned +37% against -4.3% for MSFT. Ryufin's sector-relative Smart Score puts MSFT ahead, 8/10 against 7/10.
| Figure | AAPL | MSFT |
|---|---|---|
| Last close | $316 | $494 |
| Market cap | $4.3T | $3.1T |
| Trailing P/Elower is cheaper for the same earnings, not automatically better | 36.3 | 27.5 |
| Dividend yield | 0.3% | 0.7% |
| 1-year return | +37% | -4.3% |
| 5-year return | +123% | +80% |
| Ryufin Smart Scoresector-relative, 1–10 | 7/10 | 8/10 |
Figures from SEC filings and end-of-day closes. Highlighting marks the higher or lower number, which is not the same as the better investment, a low P/E can be a warning and a high one can be deserved.
Apple Inc.
Revenue of $109B in Q3 2026, net income $30B. Its largest reported line is iPhone, 50% of the disclosed total.
Microsoft Corporation
Revenue of $90B in Q4 2026, net income $36B. Its largest reported line is Server Products And Cloud Services, 46% of the disclosed total.
Open these two in the interactive comparison to add more names, change the period or see the correlation.