AFRM vs ALLY
Affirm Holdings, Inc. and Ally Financial Inc., both Financial Services
Affirm Holdings, Inc. is the larger company at $24B against $12B. On trailing earnings ALLY is the cheaper of the two at a P/E of 9.2 against 12.7, a gap that is only a bargain if the two are growing at similar rates. Over the past year ALLY returned +3.8% against +1.5% for AFRM.
| Figure | AFRM | ALLY |
|---|---|---|
| Last close | $70.10 | $39.08 |
| Market cap | $24B | $12B |
| Trailing P/Elower is cheaper for the same earnings, not automatically better | 12.7 | 9.2 |
| Dividend yield | n/a | 3.1% |
| 1-year return | +1.5% | +3.8% |
| 5-year return | -48% | -13% |
Figures from SEC filings and end-of-day closes. Highlighting marks the higher or lower number, which is not the same as the better investment, a low P/E can be a warning and a high one can be deserved.
Affirm Holdings, Inc.
Revenue of $1.2B in Q4 2026, net income $1.6B. Its largest reported line is Merchant Network, 78% of the disclosed total.
Ally Financial Inc.
Revenue of $2.3B in Q2 2026, net income $410M. Its largest reported line is Insurance Operations, 50% of the disclosed total.
Open these two in the interactive comparison to add more names, change the period or see the correlation.