HUBSHubSpot, Inc.
$200.80-58% 1Y
$200.80
$170.2852 weeks$494.58
The business
How HUBS's business earns
HubSpot, Inc. earns 46% on the capital it employs against an estimated 9.0% cost of capital.
46%
Return on invested capital · cost of capital 9.0% · 37 points above the estimated cost of capital
- Operating margin
- 5.3%
Operating margin · Software - Application median 7.5% · 12 months to Sep 30, 2026
- Cash conversion
- 5.35×
Cash conversion · operating cash flow divided by operating profit after tax
- Share count, year on year
- −5.9%
Share count, year on year · fewer shares than a year ago
Operating margin by fiscal year
| Year | Operating margin |
|---|---|
| FY2020 | −5.8% |
| FY2021 | −4.2% |
| FY2022 | −5.9% |
| FY2023 | −9.3% |
| FY2024 | −2.6% |
| FY2025 | 0.24% |
Details›
- Gross margin12 months to Sep 30, 2026
- 83%
- Operating margin12 months to Sep 30, 2026
- 5.3%
- Net margin12 months to Sep 30, 2026
- 5.9%
- Free cash flow margin
- 23%
- R&D as % of revenue
- 25%
- Revenue, trailing twelve months
- $3.59B
- Free cash flow, trailing twelve months
- $842M
- Net income, trailing twelve months
- $213M
- Return on invested capitaloperating profit after tax ÷ debt + equity − cash
- 46%
Margins, capital and share counts from the statements as filed with the SEC; cash conversion is operating cash flow over operating profit after tax.
On our screensFree cash flow yield of 5 to 30 percent
Software, Application
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