What is the market doing?
What the tape says about BFH
Bread Financial Holdings, Inc. is +81% over the past year while the S&P 500 is +20%: 61 points ahead of the market.
+81%
1-year return · S&P 500 +20%
- vs 200-day average
- +30%
vs 200-day average · a clear uptrend
- RSI (14)
- 45
RSI (14) · neutral
- Below its 52-week high
- 4.4%
Below its 52-week high
Details›
- Last close2026-09-08
- $108.28
- 1 monthS&P 500 −0.30%
- −1.5%
- 1 yearS&P 500 +20%
- +81%
- 5 yearsS&P 500 +85%
- +57%
- vs 50-day average$104.92
- +3.2%
- 52-week high
- $113.24
- 52-week low
- $53.59
- Annualised volatility
- 43%
- Insider buying, net, 6 monthsForms 3/4/5 to 2026-06-30
- −$815K
| Year | Return |
|---|---|
| 2026 (year to date) | +47% |
| 2025 | +23% |
| 2024 | +89% |
| 2023 | −10% |
| 2022 | −42% |
| 2021 | +14% |
| 2020 | −33% |
| 2019 | −24% |
| 2018 | −40% |
| 2017 | +12% |
| Month | Years | Positive | Average |
|---|---|---|---|
| Jan | 10 | 6 of 10 | +2.7% |
| Feb | 10 | 4 of 10 | +1.4% |
| Mar | 10 | 4 of 10 | −10.0% |
| Apr | 10 | 4 of 10 | +3.7% |
| May | 10 | 7 of 10 | +1.4% |
| Jun | 10 | 7 of 10 | +1.7% |
| Jul | 11 | 7 of 11 | +7.3% |
| Aug | 11 | 5 of 11 | −2.3% |
| Sep | 11 | 4 of 11 | −5.0% |
| Oct | 10 | 5 of 10 | −2.0% |
| Nov | 10 | 9 of 10 | +11% |
| Dec | 10 | 6 of 10 | +0.68% |
End-of-day closes from IEX; the S&P 500 comparison uses SPY over the same window. Prices are a reference point, not a basis for trading decisions.